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Who reads copy, anyway?

Copy alone, even with no visuals or music to embellish it, can have a powerful impact. It can make you laugh or bring tears of sorrow. But good copy is...

Ad of the Week July 13, 2015

Anti-smoking ads are pretty common these days so it's hard to find one that stands out as being exceptional. This one, by Brancozulu in Brazil for World No Tobacco Day...

Ad of the Week July 6, 2015

DDB in Brazil is behind this well crafted series for MasterCard's Novo Mundo cash cards. This ad touches on the very real problems encountered to make the case for carrying...

Ad of the Week June 29, 2015

Nice campaign by Publicis for Irish Rail. The campaign educates the public on quaint Irish traveling expressions. They are interesting and make you want to read the ad as well...

Ad of the Week June 23, 2015

Interesting concept from Y&R Brazil for TNT Energy Drink. To illustrate the concept of owning the night, they simply reversed a dark image to a negative of itself. Clever and...

Ad of the Week June 15, 2015

This campaign by BBDO for the New Zealand Book Council is brilliant, showing that books are timeless and proving it in such a simple yet dramatic way. Love this!...

Ad of the Week June 13, 2015

With all the concerns about water shortages in numerous parts of the continent, I present this nice piece of creative communication from a few years ago for the city of...

Ad of the Week May 26, 2015

An awesome campaign for Marshalls in the UK by Gyro. Terrific creative concept suggests that you'll want to take your shoes off to step onto the driveway....

Ad of the Week May 4, 2015

I love, love, love this classic ad by Carmichael Lynch for Harley Davidson motorcycles. It's such a powerful expression of the Harley experience; rich with emotion and authenticity....

Ad of the Week April 27, 2015

Lowe in Italy is responsible for this great creative campaign for Foxy paper towels. Gets the message across instantly that they absorb a lot of liquid without falling apart....

Ad of the Week April 13, 2015

From Rethink in Vancouver comes this terrific series for the Canadian government that brings attention to child labor and the terrible work conditions we inadvertently support when we aren't careful...

Ad of the Week April 6, 2015

In an age when we're inundated with CGI and photographic detail, it's refreshing to see an old-fashioned treatment. That's the premise behind a series of ads by The Richards Group...

Ad of the Week March 25, 2015

FCB in the Philippines crafted this well designed creative for Pacific Sun's Coco Fresh sports drink. The campaign turns the source of the liquid into easily recognizable sports equipment. Nice...

Ad of the Week March 16, 2015

Grey in the UK produced this excellent piece of creative for The Sunday Times to promote a featured series called "The Battle of Britain" that compared different cities against each...